United Impacts
BUSINESS SERVICES INITIATIVE
Public Relations · Strategic Communications · 2026
Strategic
PR Plans
& Packages
PR Plans
& Packages
Crafted for Brands, Businesses & Institutions Ready to Command Attention, Build Credibility, and Lead Conversations — Across India & Beyond.
Startups
SMEs & Corporates
NGOs & Institutions
Government Bodies
Political Campaigns
United Impacts — Business Services
unitedimpacts.in · unitedimpactsgroup.com
Lucknow, Uttar Pradesh, India
unitedimpacts.in · unitedimpactsgroup.com
Lucknow, Uttar Pradesh, India
Internationally Recognised
Acquisition Intl. Award Winner
The Landscape
Why PR is Non-Negotiable
in India’s 2026 Market
in India’s 2026 Market
India’s PR industry crossed ₹2,000 crore in 2025 and is growing at 12–14% annually. In a landscape of 900 million internet users, trust is the most valuable currency — and PR is how you earn it.
₹2,000+Cr
India PR Industry Size
92%
C-Suite Value PR
52%
Consumers Trust Earned Media
31%
Higher Investor Recall
Brands with sustained PR investment see 31% higher investor recall and 22% more inbound partnership inquiries than peers without PR.
What’s Driving Demand in India
- 120,000+ startups competing for visibility in the same media space
- Rise of ESG reporting pushing brands to demonstrate social credibility
- Digital-first journalists requiring compelling, verified story angles
- India’s Vision 2047 and SDG commitments creating new narrative opportunities
- Investors now scrutinising brand reputation before writing cheques
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Who We Are
A Unique PR Partner
with Ecosystem Advantage
with Ecosystem Advantage
United Impacts is the Business Services initiative of United Impacts Group — an internationally recognised, multi-vertical organisation headquartered in Lucknow, India. We are not merely a PR agency; we are a fully integrated communications ecosystem.
When you work with United Impacts on PR, you gain access to a live newsroom, a policy research desk, and a digital media network — all under one roof.
Internationally Awarded
Media + Research + Strategy
Impact-Led
SDG Aligned
📰
UI NEWZ — Live Media Arm
300+ published stories, 5 social platforms, pan-India journalist network. Your PR stories go live on our own media, amplifying every pitch.
🔬
UIF — Research & Policy Desk
Data-backed reports and policy insights that add credibility and depth to every narrative we craft for your brand.
🏆
Acquisition International Award
Two consecutive UK-validated awards within two years of founding — a testament to merit, impact, and operational excellence.
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Section 01 · Services
What We
Offer
Offer
A full suite of PR and communications services — built for Indian realities, executed with global standards.
United Impacts · Business Services · 2026
Our Services
The Complete PR Services Menu
📣
Media Relations & Press Coverage
Strategic pitching to national, regional, and digital media. Press releases, exclusives, feature stories, and journalist briefings. Pan-India network across print, digital, TV, and radio.
Core
💡
Thought Leadership & CEO Positioning
Ghost-written op-eds, expert columns, speaking opportunity identification, LinkedIn authority building, and panel placement at industry events.
Growth
🔥
Crisis Communications & Reputation Management
24/7 rapid-response protocols, holding statements, media handling, stakeholder messaging, and narrative correction. Evidence-based approach to reputational recovery.
Critical
🌐
Digital PR & Online Reputation
SEO-optimised press coverage, Google SERP management, online news syndication, and digital brand monitoring across 50+ platforms.
Digital
📱
Social Media PR & Influencer Outreach
Strategic content for LinkedIn, Instagram, X, and YouTube. Micro & macro influencer partnerships aligned to brand values and target demographics.
Digital
🎯
CSR & ESG Communications
Storytelling around social responsibility, sustainability reports, community impact narratives, SDG alignment communications, and investor ESG briefings.
Impact
📊
Research-Backed Brand Reports
White papers, industry reports, and thought leadership publications powered by United Impacts Foundation’s research capabilities to position clients as sector authorities.
Exclusive
🎤
Event PR & Launch Campaigns
Full PR support for product launches, IPO roadshows, annual reports, award campaigns, institutional events, and brand activations.
Launch
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Section 02 · Packages
Our PR Plans
Three tiers designed to grow with your ambition — from first-time brand builders to enterprise communicators.
United Impacts · Business Services · 2026
Pricing & Packages
Choose Your PR Plan
All plans are monthly retainers with a minimum 6-month commitment. Custom project-based engagements available on request.
Tier 01
Visibility
Starter
Starter
₹49,999/month
Ideal for Startups & Early-Stage Brands
- ✓2 Press Releases per month (drafted & distributed)
- ✓Media outreach to 50+ regional & digital publications
- ✓Coverage on UI NEWZ platform (guaranteed)
- ✓1 Thought Leadership article (CEO/Founder byline)
- ✓Monthly media coverage report
- ✓Social media PR support (LinkedIn + 1 platform)
- ✓Brand messaging audit (onboarding)
- ✓Dedicated account manager
★ Most Popular
Tier 02
Authority
Growth
Growth
₹99,999/month
For SMEs, NGOs & Growing Businesses
- ✓4 Press Releases per month (drafted, SEO-optimised & distributed)
- ✓Media outreach to 150+ national, regional & digital publications
- ✓Priority coverage on UI NEWZ + partner syndication
- ✓2 Thought Leadership pieces (op-eds / expert columns)
- ✓CEO LinkedIn authority content (4 posts/month)
- ✓1 Research-backed brand brief or sector report per quarter
- ✓Crisis communications preparedness protocol
- ✓Social media PR (3 platforms)
- ✓Influencer identification & brief outreach (micro-tier)
- ✓Weekly coverage tracker + monthly analytics report
- ✓1 Event PR support (press invite, release & post-event coverage)
- ✓Dedicated senior PR strategist
Tier 03
Enterprise
Dominance
Dominance
₹1,99,999/month
For Corporates, Institutions & Government
- ✓Unlimited Press Releases (8+ per month, full distribution)
- ✓National & international media outreach (300+ outlets)
- ✓Exclusive UI NEWZ flagship coverage + video story
- ✓4 Thought Leadership pieces incl. national publication placement
- ✓Full executive positioning (CEO + 2 senior leaders)
- ✓Quarterly White Paper / Research Report (UIF-powered)
- ✓24/7 Crisis communications retainer
- ✓Full social media PR (5 platforms)
- ✓Influencer & KOL campaign (macro + micro tiers)
- ✓Award nomination support (national & international)
- ✓Investor & stakeholder communications
- ✓Real-time media monitoring dashboard
* Prices are indicative. Final pricing customised based on scope, sector, and geographic reach. GST applicable. Project-based engagements quoted separately.
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Plan Comparison
At-a-Glance Comparison
| Feature | Visibility Starter · ₹49,999/mo | Authority Growth · ₹99,999/mo | Enterprise Dominance · ₹1,99,999/mo |
|---|---|---|---|
| Press Releases per Month | 2 | 4 | 8+ |
| Media Outlets Reached | 50+ Regional & Digital | 150+ National & Digital | 300+ National & International |
| UI NEWZ Coverage | ✓ Standard | ✓ Priority + Syndication | ✓ Flagship + Video |
| Thought Leadership Articles | 1 / month | 2 / month | 4 / month |
| CEO LinkedIn Content | — | ✓ 4 posts/month | ✓ Full Executive Suite |
| Research / White Papers | — | ✓ Quarterly Brief | ✓ Full Quarterly Report |
| Crisis Communications | — | ✓ Preparedness Protocol | ✓ 24/7 Retainer |
| Social Media PR | 2 Platforms | 3 Platforms | 5 Platforms |
| Influencer Outreach | — | ✓ Micro-Tier | ✓ Macro + Micro |
| Event PR Support | — | ✓ 1 Event/month | ✓ Unlimited |
| Award Nominations | — | — | ✓ National & International |
| Investor Communications | — | — | ✓ Dedicated Module |
| Reporting Cadence | Monthly | Weekly + Monthly | Real-Time Dashboard |
| Ideal For | Startups & Early-Stage | SMEs, NGOs, Growing Brands | Corporates, Govt, Institutions |
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Add-On Modules
Power Up Your Plan with
Specialised Add-Ons
Specialised Add-Ons
🏛️
Government & Policy PR
Targeted communications for government schemes, policy announcements, and public affairs. Includes media briefings, policy report placements, and constituency outreach support.
₹75,000 / Campaign
🚀
IPO & Investor PR
Dedicated financial PR for pre-IPO buzz, fundraise announcements, and investor roadshows. Narrative crafting, media briefings with financial journalists, and credibility management.
₹1,50,000 / Campaign
📖
Research & White Paper PR
UIF-powered original research report + full media launch campaign. Positions your brand as a sector authority with data-backed credibility and national media coverage.
₹1,20,000 / Report
🌍
CSR & Impact Storytelling
End-to-end CSR communication: story mining from ground level, annual CSR report narratives, SDG alignment press coverage, and stakeholder communication.
₹60,000 / Quarter
🎙️
Media Training Workshop
Half-day or full-day spokesperson training for executives, spokespersons, and public figures. Includes on-camera practice, messaging frameworks, and crisis scenario simulations.
₹45,000 / Session
🏆
Award & Recognition Campaigns
End-to-end management of national and international award nominations including research, application writing, media amplification, and win strategy — as applied by United Impacts Group itself.
₹40,000 / Nomination
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Our Expertise
Sector-Specific PR Intelligence
United Impacts brings cross-sector knowledge that most PR agencies simply don’t have — because our Group operates across research, journalism, and social impact simultaneously.
🏢
Startups & Tech
Funding announcements, product launches, unicorn storytelling, investor-grade media visibility.
🌱
Agriculture & Rural
FPO visibility, agritech narratives, rural development stories, government scheme communication.
🏛️
Government & Policy
Public scheme communication, political positioning, governance narratives, and policy report amplification.
🎓
Education & Academia
Institution ranking campaigns, faculty thought leadership, student success stories, accreditation communications.
💚
NGOs & Social Impact
Donor communications, impact reports, SDG storytelling, ground-level programme visibility.
🏦
BFSI & Fintech
Regulatory communications, investor confidence building, product launch PR, and crisis mitigation.
🏥
Healthcare & Pharma
Clinical credibility building, patient-centric storytelling, regulatory compliance communications.
⚡
Climate & Energy
ESG reporting, green transition stories, climate advocacy campaigns, net-zero commitment communications.
🛡️
Defence & Governance
Strategic communications, institutional image, policy brief narratives, and stakeholder engagement.
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Our Methodology
How We Work — The PR Process
1
Discovery & Brand Immersion
Deep onboarding session to understand your brand DNA, target audiences, key messages, competitive landscape, and communications goals. Includes brand messaging audit.
2
PR Strategy & Narrative Architecture
We craft a bespoke PR roadmap — storylines, hooks, message frameworks, media targets, and a 90-day editorial calendar aligned to your business calendar.
3
Content Creation & Media Production
Press releases, op-eds, interview briefs, backgrounders, thought leadership articles, and multimedia assets crafted by experienced communications professionals.
4
Media Outreach & Placement
Targeted pitching to journalists, editors, and digital publishers across our pan-India network. Every pitch is personalised — no spray-and-pray approaches. Coverage guaranteed on UI NEWZ for all plans.
5
Amplification & Social Distribution
Earned media amplified across social platforms, influencer networks, WhatsApp channels, and our own digital ecosystem — multiplying reach at no extra cost.
6
Measurement, Reporting & Optimisation
Transparent reporting on coverage count, reach, sentiment, SOV (Share of Voice), and business impact. Monthly strategy review and quarterly recalibration.
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Why Choose Us
The United Impacts Advantage
Over Traditional PR Agencies
Over Traditional PR Agencies
01
📰
We Own Our Newsroom
UI NEWZ is a live media platform with 300+ stories and pan-India readership. Unlike other agencies that only pitch, we can publish — guaranteeing coverage from day one.
02
🔬
Research-Backed Storytelling
Access to UIF’s policy research capabilities means your brand stories are backed by data, reports, and credible insights — not just compelling copy.
03
🌐
Integrated Digital Ecosystem
Your story reaches audiences across 4 websites, 5+ social platforms, and a WhatsApp broadcast network — all organically connected to the United Impacts Group.
04
🏆
Internationally Validated
Two consecutive Acquisition International (UK) awards validate our credibility, approach, and impact — giving your brand a globally recognised PR partner.
05
🇮🇳
India-Rooted, SDG-Aligned
Deep understanding of India’s regional media, cultural nuances, and development narrative — with a global perspective aligned to SDGs and Vision 2047.
06
💰
Mission + Commerce Alignment
Our commercial revenue directly funds social impact. Every rupee you invest in PR with us contributes to research, journalism, and community programmes — making your partnership truly purposeful.
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What You Get
Measurable Outcomes & ROI
from Day One
from Day One
Media Visibility
3–15x
more brand mentions
more brand mentions
Investor Recall
+31%
higher recall rate
higher recall rate
Organic Leads
+19–25%
inbound conversions
inbound conversions
Brand Trust
92%
trust earned media
trust earned media
“Brands investing consistently in PR see a 19–25% increase in organic conversions — outpacing ad-heavy counterparts significantly.”
— NASSCOM Insights Report
— NASSCOM Insights Report
What We Track & Report
- Coverage count — number of media placements per month
- Reach — combined audience of all placements
- Share of Voice (SOV) vs competitors
- Sentiment analysis — positive, neutral, negative breakdown
- Thought leadership engagement (reads, shares, comments)
- Social media amplification metrics per piece
- Website traffic from PR-driven referrals
- Tier breakdown — national vs regional vs digital placements
⚡ Our Guarantee
Every plan includes guaranteed coverage on UI NEWZ from the first month. Growth and Enterprise plans include guaranteed placements in partner media. We don’t just promise effort — we deliver results you can see.
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Who We Serve
Our Ideal
Clients
Clients
Whether you are just beginning your communications journey or looking to scale an established brand’s visibility, there is a United Impacts PR plan precisely calibrated for you.
- Startups seeking media traction ahead of fundraising rounds
- SMEs and family businesses entering new markets
- NGOs and foundations requiring donor and media visibility
- Corporates running CSR and ESG communications
- Academic institutions building national reputation
- Government bodies communicating schemes & policies
- Political leaders and public figures building narrative
- International brands entering the Indian market
- Listed companies managing investor & market communications
Target Sectors
Industries We
Power
Power
Technology & SaaS
Agriculture & FPOs
Government & Policy
Education
Healthcare & Pharma
BFSI & Fintech
NGOs & Social Impact
Climate & Energy
Defence & Governance
E-commerce & D2C
Real Estate
Media & Entertainment
Hospitality & Tourism
Manufacturing
Startups (All Stages)
One partnership connects you to journalism, research, and strategy — simultaneously. That is the United Impacts difference.
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Onboarding Deliverables
What You Receive
When You Partner With Us
When You Partner With Us
Every new client receives a comprehensive onboarding package — designed to set up your brand communications for immediate impact and long-term consistency.
📋
Brand Messaging Framework
Core narratives, taglines, key messages, and stakeholder-specific talking points crafted for your brand.
📰
Boilerplate Press Release Template
Pre-approved brand boilerplate and two ready-to-issue press release formats (announcement & feature).
📊
Media List — Curated for Your Sector
Personalised journalist and editor contact database spanning national, regional, and digital outlets relevant to your industry.
🗓️
90-Day Editorial Calendar
Story angles, key dates, media hooks, and campaign timelines mapped to your first three months.
🎙️
Spokesperson Brief
Prepared Q&A and interview briefing documents for your key spokespersons ahead of media interactions.
📈
PR KPI Dashboard Setup
Custom reporting template tracking coverage, reach, sentiment, and Share of Voice — updated with your brand benchmarks.
🔗
UI NEWZ Brand Profile Page
A dedicated brand profile on UI NEWZ serving as your owned media hub — linking all coverage and building SEO authority.
📞
Dedicated Account Manager
A named, senior contact who manages your account, attends strategy calls, and is directly reachable at all times.
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Engagement Structure
Flexible Engagement Models
Built for Indian Business Realities
Built for Indian Business Realities
Model 01
Monthly Retainer
Our primary model. A fixed monthly fee covering all deliverables outlined in your chosen plan. Predictable, consistent, and strategy-focused. Minimum 6-month commitment.
Best Value
Most Common
Model 02
Project-Based
Ideal for product launches, funding announcements, IPO campaigns, and one-time events. Fixed scope, timeline, and budget. Quoted per project.
Flexible
Launch-Friendly
Model 03
Hybrid Package
Combine a lean monthly retainer with project-specific activations as needed. Perfect for businesses with varied communication peaks across the year.
Customisable
Scalable
Terms at a Glance
6 Mo
Minimum Commitment
14 Days
Onboarding Turnaround
Monthly
Reporting Cadence
30 Days
Exit Notice Period
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Ready to Amplify Your Brand
Let’s Build Your
PR Story Together
PR Story Together
Every great brand has a story worth telling. United Impacts brings the media reach, research depth, and strategic intelligence to make yours impossible to ignore — across India and beyond.
📧
Email
info@unitedimpactsgroup.com
🌐
Business Services
unitedimpacts.in
📍
Headquarters
Lucknow, Uttar Pradesh, India
unitedimpactsgroup.com
unitedimpacts.in
uinewz.com
unitedimpacts.org
United Impacts
Business Services · Public Relations · Strategic Communications
A United Impacts Group Initiative · Inform · Inspire · Integrate · Impact